ActiVet Insights, a global consultancy in the animal health industry, has released its third annual comprehensive report on future trends in US companion animal pet care, covering pet owner insights, emerging technology, and top tech startups. The comprehensive report includes two complimentary elements.

The first is a major research study among nearly 3,000 pet owners and two data sources across a range of behavioral and attitudinal measures in pet care. Nine major areas are explored and assessed. The report includes ActiVet’s most recent Animal Shelter Survey (June 2022) about the emerging crisis in shelter capacity.

The second report identifies strategic partners or future investment opportunities in animal health and includes the latest activities for 70 of the top performing pet care startups and an overview of the pet care space. The report is broken down into six categories: technology, diagnostics, pharmaceuticals, microbiome, pet nutrition, and DNA testing. The report includes the latest startup activity, including fundraising and strategic announcements, with current large corporate merger and acquisition history outlined.

The combined report is ideal for corporate stakeholders to accelerate business development, gain competitive intelligence, and implement strategic scenario planning. Major retail chains can leverage the report for identifying partners in the tech space to improve pet parent experiences. Investors and consultants can identify investment opportunities and the competitive landscape, while innovators and startups can identify whitespace areas for new business development or connect to a network of innovators and entrepreneurs.

About Activet Insights

ActiVet Insights is a global consultancy in the animal health industry focused on identifying future trends, emerging technology, promising digital start-ups, and merging deep industry knowledge with proprietary research.

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