How Technology Impacts the Pet Industry 

As technology becomes a necessary part of everyday life, pet product manufacturers have found various ways to integrate it into the ways humans interact with their pets.

In today’s world, it’s tough to find somebody that doesn’t have internet access right at their finger tips. And, according to a Nielsen study, nearly a quarter of U.S. households have a smart speaker, such as Amazon’s Echo, Google Home or Apple’s HomePod. In other words, technology is becoming unavoidable.

As routine tasks become as easy as saying, “Alexa, set a timer for 15 minutes,” it’s no wonder that pet manufacturers have developed ways of integrating new technology into their products. Not only does this make owning a pet easier than ever, much of it helps increase the human-animal bond.

“In our mobile-centric world, technology is another way for owners to connect to their pets,” says Andrea Servadio, co-founder of Fitdog. “Whether pet owners are using tech to monitor health, book pet sitting or watch their pet on a webcam, it’s absolutely improving care. The more you know about your pet, the better you can understand his or her needs.”

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